DILIMAN, Quezon City—Having a clear vision and master plan for one’s agribusiness venture is crucial for the long term, a flower farm owner in Quezon underscores.
In a radio interview, Bukid Amara owner and chief farmer Mike Caballes talked about some of the strategies he does to make sure that their business will last for many years.
“It is important to identify what we call the ‘revenue streams’ or sources of income. We, at Bukid Amara, do not only focus on farm tourism as we also have revenue streams in crop production, herb production, and vegetable production,” he said.
Aside from creativity, having the technical skillset in crop production is also important, alongside the commitment and focus on the day-to-day operations of the business.
Bukid Amara is a 2.7-hectare Learning Site for Agriculture and Farm Tourism Site located at the foot of Mount Banahaw in Lucban, Quezon. It specializes in annual flowers such as sunflower, daisy, gerbera, petunia, and marigold, as well as edible flowers.
The farm is open for day tours where visitors may also enjoy pick-and-pay and fishing activities. They are available for prenuptial shoots and will also soon cater to weddings and other events.
Aside from flower farming, Bukid Amara provides training on greenhouse crop production and smart agriculture. In late January, a fully automated Japanese melon greenhouse was launched in the farm under the Department of Science and Technology.
Caballes’ interview was aired on the Agricultural Training Institute’s “Agri Asenso” program on DZRH last February 11, 2023. Visit https://fb.watch/i_RqstnNYl/ for the full episode.